by Jim Higgins | Feb 22, 2017 | Conversion, Small Business Marketing
3 Secrets to Creating a Compelling Call-to-Action for Your WebsiteThere are few things more frustrating than getting your web analytics report back and seeing that, once again, your call to action (CTA) isn’t getting any traction. No clicks. No conversions. No...
by Jim Higgins | Oct 21, 2015 | Conversion, Small Business Marketing
Converting Your Website Visitors into Leads This week I’d like to briefly address a challenge that almost every business faces when it comes to their online marketing: Transitioning folks from a casual website visitors to an engaged prospects. Getting folks to visit...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.