by Jim Higgins | Dec 9, 2024 | Marketing Strategy, Small Business Marketing
Learnings From 2024 Marketing Trends for Outdoor Living CompaniesAs 2024 comes to a close, it’s a perfect time to reflect on what worked in marketing this year. Outdoor living companies have faced both challenges and opportunities in reaching and engaging with...
by Jim Higgins | Nov 11, 2024 | Marketing Strategy, Small Business Marketing
Measuring and Analyzing the Success of Your Marketing CampaignsMarketing campaigns are vital for the growth and success of any small business, including outdoor living companies. However, the effectiveness of these campaigns can only be understood through careful...
by Jim Higgins | Oct 14, 2024 | Marketing Strategy, Small Business Marketing
Leveraging Customer Reviews And Testimonials In Your Marketing: A Guide For Outdoor Living ContractorsIn the outdoor living contracting industry, competition can be fierce. Standing out requires not only excellent craftsmanship but also effective marketing strategies....
by Jim Higgins | Sep 16, 2024 | Branding, Marketing Strategy, Small Business Marketing
Understanding The Importance Of Branding For Small Businesses: A Guide For Outdoor Living ContractorsBranding is not just a marketing buzzword; it’s a fundamental aspect of any successful business. For outdoor living contractors, establishing a strong brand can be the...
by Jim Higgins | May 13, 2024 | Content Marketing, Marketing Strategy, Small Business Marketing
Creating An Effective Content Marketing Strategy On A Budget Marketing can be expensive, and it’s easy for small business owners to overspend on advertising when they’re trying to increase their customer base and reach their goals. However, this doesn’t have to be...