by Jim Higgins | Dec 20, 2017 | Small Business Marketing, Social Media Marketing
Facebook Ads: 3 Quick Tips to Get More for Your Money! We recently wrote a post about why we think you should give Facebook ads a try. Facebook can be a great way to reach your target audience and get your message out there. And with you controlling the spend,...
by Jim Higgins | Dec 13, 2017 | Email Marketing, Small Business Marketing
How to Write Email Subject Lines That Will Actually Get Clicked Crafting a subject line is serious business. It may seem like such a small thing — after all, the important stuff is in the email itself! That’s where you should be focusing all your attention,...
by Jim Higgins | Nov 29, 2017 | Marketing Strategy, Small Business Marketing
5 Ways Small Businesses Can Increase Sales This Holiday Season It’s that time of year again! Christmas is just a few weeks away, and consumers everywhere have started making their lists and checking them twice. Are your products/services on their list? The...
by Jim Higgins | Nov 8, 2017 | Marketing Strategy, Small Business Marketing
Creative Ways to Get New Reviews for Your Small Business All small business owners would like to think that if they have a great product or service and work hard, then the customers will come. In a perfect world, that would be true, but in practice that’s...
by Jim Higgins | Oct 25, 2017 | Small Business Marketing, Social Media Marketing
Are Facebook Ads Right for Your Business? 3 Reasons to Give Them a Try You’ve probably heard of this thing called Facebook. You know, the giant social media network? It sees over 1.3 billion active users each day? Remember that one? Social media has proven to be...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.