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Effective Email Marketing Campaigns For Small Businesses: A Guide For Outdoor Living Contractors

Effective Email Marketing Campaigns For Small Businesses: A Guide For Outdoor Living Contractors

by Jim Higgins | May 12, 2025 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

Effective Email Marketing Campaigns For Small Businesses: A Guide For Outdoor Living Contractorsย Email marketing remains one of the most effective and affordable digital marketing strategies for small businesses, including outdoor living contractors. With the right...
Mastering Email Marketing: A Comprehensive Guide for Small Business Owners

Mastering Email Marketing: A Comprehensive Guide for Small Business Owners

by Jim Higgins | Jun 17, 2024 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

Mastering Email Marketing: A Comprehensive Guide for Small Business Owners In today’s digital age, email marketing remains a powerful tool for small businesses to connect with customers, drive sales, and build lasting relationships. With its unparalleled reach,...
12 Free Marketing Tools Worth Checking Out!

12 Free Marketing Tools Worth Checking Out!

by Jim Higgins | Feb 26, 2024 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

12 Free Marketing Tools Worth Checking Out! ย ย If it seems like every time you turn around someone is trying to sell you something, this post will be a breath of fresh air!ย  In fact, when it comes to digital marketing, there are still many useful tools that are...
Email Marketing Corner โ€“ How To Improve Your Subject Lines For Better Engagement

Email Marketing Corner โ€“ How To Improve Your Subject Lines For Better Engagement

by Jim Higgins | May 15, 2023 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

Email Marketing Corner โ€“ How To Improve Your Subject Lines For Better Engagement When it comes to email marketing, subject lines are the baited hooks that reel in your audience. To ensure your content gains readership, itโ€™s vital to make the subject lines are...
How Often Should I Send Marketing Emails?

How Often Should I Send Marketing Emails?

by Jim Higgins | Jul 18, 2022 | Email Marketing, Small Business Marketing

How Often Should I Send Marketing Emails? Many business owners grapple with this question because sending too many or too few marketing emails can result in a decrease in sales, subscribers, or both. When it comes to connecting with customers, email marketing is one...
Email Personalization, Worth the Effort?

Email Personalization, Worth the Effort?

by Jim Higgins | Jun 10, 2020 | Email Marketing, Small Business Marketing

Email Personalization, Worth the Effort? Email personalization, or email segmentation, has helped business owners see a jump in their return on investment; some by as much as 760%. So, yes, it is worth the effort. By utilizing email personalization, you are making...
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About Me

blank I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do bestโ€ฆ and what I have passion for โ€“ SMALL BUSINESS MARKETING.

Recent Posts

  • Local SEO Tips To Get Your Small Business Noticed
  • Effective Email Marketing Campaigns For Small Businesses: A Guide For Outdoor Living Contractors
  • Building A Strong Brand Identity In 2025: A Guide For Outdoor Living Contractors
  • Maximizing ROI: Marketing Tips for Small Business Owners
  • Social Media Strategies for Small Businesses in 2025

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