by Jim Higgins | Jun 17, 2024 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing
Mastering Email Marketing: A Comprehensive Guide for Small Business Owners In today’s digital age, email marketing remains a powerful tool for small businesses to connect with customers, drive sales, and build lasting relationships. With its unparalleled reach,...
by Jim Higgins | Feb 26, 2024 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing
12 Free Marketing Tools Worth Checking Out! ย ย If it seems like every time you turn around someone is trying to sell you something, this post will be a breath of fresh air!ย In fact, when it comes to digital marketing, there are still many useful tools that are...
by Jim Higgins | May 15, 2023 | Email Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing
Email Marketing Corner โ How To Improve Your Subject Lines For Better Engagement When it comes to email marketing, subject lines are the baited hooks that reel in your audience. To ensure your content gains readership, itโs vital to make the subject lines are...
by Jim Higgins | Jul 18, 2022 | Email Marketing, Small Business Marketing
How Often Should I Send Marketing Emails? Many business owners grapple with this question because sending too many or too few marketing emails can result in a decrease in sales, subscribers, or both. When it comes to connecting with customers, email marketing is one...
by Jim Higgins | Jun 10, 2020 | Email Marketing, Small Business Marketing
Email Personalization, Worth the Effort? Email personalization, or email segmentation, has helped business owners see a jump in their return on investment; some by as much as 760%. So, yes, it is worth the effort. By utilizing email personalization, you are making...
by Jim Higgins | Apr 25, 2018 | Email Marketing, Small Business Marketing
Marketing Emails Not Getting Opened? Try These 4 Tips! So you spend all this time writing and designing what you think are creative and informative email campaigns โฆ but no one is opening them. What gives? Email marketing remains a powerful tool for small business...
