by Jim Higgins | Jan 18, 2017 | Marketing Ideas
Visual Content: Why It’s Important for Your Marketing StrategyScroll through your Facebook feed — what do you see? If it’s anything like ours, it’s filled with photos, videos, and more photos and more videos. Now head over to your Twitter, Instagram and...
by Jim Higgins | Jan 11, 2017 | Marketing Game Plan
5 Marketing Resolutions Your Business Should Make This YearIt’s a new year, which means it’s time for New Year’s resolutions! Maybe 2017 is going to be the year you hit the gym, travel the world or learn a new language. These are all great goals and...
by Jim Higgins | Dec 2, 2016 | Automation, Small Business Marketing
Need More From Your Sales Team? Consider Marketing Automation. If there’s one thing I’ve learned over the years, it’s that no two small businesses are the same. They all have unique challenges and opportunities. However, if you’re a business owner committed to growing...
by Jim Higgins | Nov 17, 2016 | Free Marketing Tools, Small Business Marketing
4 Awesomely Free Small Business Marketing ToolsThere’s only one thing better than finding a cool new marketing tool, and that’s finding a FREE cool new marketing tool. Here’s a list of four of my favorites that add real value, but don’t cost a thing!1. Portent’s...
by Jim Higgins | Nov 10, 2016 | Marketing Game Plan, Marketing Strategy, Small Business Marketing
CEO’s Corner: Start Reflecting NOW for a More Successful 2017 So here we are, only a few weeks until the close of another year. While it’s not time to take your foot of the gas just yet, it IS time to start thinking about next year’s game plan. Maybe you’re completely...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.