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Why You Need an Editorial Calendar for Your Marketing Content

Why You Need an Editorial Calendar for Your Marketing Content

by Jim Higgins | Jan 25, 2017 | Small Business Marketing, Social Media Marketing

Why You Need an Editorial Calendar for Your Marketing ContentEditorial calendars rule the publishing world. These are the perfectly planned schedules that keep track of content from mere ideas all the way to publication. Without them, the writers and editors of the...
Visual Content: Why It’s Important for Your Marketing Strategy

Visual Content: Why It’s Important for Your Marketing Strategy

by Jim Higgins | Jan 18, 2017 | Marketing Ideas

Visual Content: Why It’s Important for Your Marketing StrategyScroll through your Facebook feed — what do you see? If it’s anything like ours, it’s filled with photos, videos, and more photos and more videos. Now head over to your Twitter, Instagram and...
5 Marketing Resolutions Your Business Should Make This Year

5 Marketing Resolutions Your Business Should Make This Year

by Jim Higgins | Jan 11, 2017 | Marketing Game Plan

5 Marketing Resolutions Your Business Should Make This YearIt’s a new year, which means it’s time for New Year’s resolutions! Maybe 2017 is going to be the year you hit the gym, travel the world or learn a new language. These are all great goals and...
Need More From Your Sales Team? Consider Marketing Automation

Need More From Your Sales Team? Consider Marketing Automation

by Jim Higgins | Dec 2, 2016 | Automation, Small Business Marketing

Need More From Your Sales Team? Consider Marketing Automation. If there’s one thing I’ve learned over the years, it’s that no two small businesses are the same. They all have unique challenges and opportunities. However, if you’re a business owner committed to growing...
4 Awesomely Free Small Business Marketing Tools

4 Awesomely Free Small Business Marketing Tools

by Jim Higgins | Nov 17, 2016 | Free Marketing Tools, Small Business Marketing

4 Awesomely Free Small Business Marketing ToolsThere’s only one thing better than finding a cool new marketing tool, and that’s finding a FREE cool new marketing tool. Here’s a list of four of my favorites that add real value, but don’t cost a thing!1.  Portent’s...
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About Me

blank I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

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