by Jim Higgins | Mar 15, 2017 | Marketing Ideas, Small Business Marketing
Yes, Even Small Businesses Can Make Video Marketing Work Everyone is talking about video marketing lately. What once was something that secured you “cutting edge” status has become more of a necessity in marketing. Small businesses simply can’t...
by Jim Higgins | Jan 18, 2017 | Marketing Ideas
Visual Content: Why It’s Important for Your Marketing Strategy Scroll through your Facebook feed — what do you see? If it’s anything like ours, it’s filled with photos, videos, and more photos and more videos. Now head over to your Twitter, Instagram and...
by Jim Higgins | May 12, 2016 | Marketing Ideas
4 Sure Ways to Boost Your Sales this Summer While it’s hard to believe, we’re already four months into 2016. For many, it’s the first opportunity to truly assess the progress their business is making against annual revenue goals. Whether you’re ahead, behind, or...
by Jim Higgins | Feb 18, 2016 | Marketing Ideas, Small Business Marketing
4 Guerrilla Marketing Ideas That Just Might Work For You! This week I’m going “GUERRILLA MARKETING.” That’s right. I’m stepping away from the technology-driven marketing strategies that my posts usually cover… and you know what? It feels really good. There’s...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.