by Jim Higgins | Jun 19, 2023 | Small Business Marketing, Website Design
Follow These 6 Tips To Get Your Website Design Right! In today’s digital age, having a well-designed website is crucial for any business to succeed online. A well-designed website can help you establish your brand, attract new customers, and improve your...
by Jim Higgins | May 16, 2022 | Small Business Marketing, Website Design
7 Signs You May Be Ready for a New Company Web Design Every business owner is proud of their website and love how its unique design helps retain customers and attract new ones. However, there are instances when customers love a company and its products, but don’t feel...
by Jim Higgins | Mar 21, 2022 | Conversion, Small Business Marketing, Website Design
Web Design: Tips for Converting Your Visitors into Leads Congratulations on having a clean and concise website that’s easy to navigate! Nevertheless, this is just the beginning. To be truly successful at capturing leads with your website, you need to focus on the...
by Jim Higgins | Mar 8, 2021 | Small Business Marketing, Website Design
Reasons Why Your Business Still Needs a Solid Website In an ever-changing world, businesses of all sizes need informative and attractive websites to anchor their business and demonstrate to customers that their company has strength and stability. Even if you think you...
by Jim Higgins | Feb 10, 2021 | Conversion, Marketing Strategy, Search Engine Optimization, Small Business Marketing, Website Design
Landing Page Must-Haves to Convert More Visitors Landing pages are essential business tools. However, if they are not designed with specific features, they will fail at converting visitors into customers. To ensure success at keeping potential customers from going...
by Jim Higgins | May 13, 2020 | Marketing Automation, Marketing Strategy, Small Business Marketing, Website Design
Should I Add a Chatbot to My Website?Chatbots are a type of artificial intelligence known as Conversational Agents or Dialog Systems that greet and assist prospects and customers. For example, when a website visitor has a question or wants to place an order, the...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.