4 Awesomely Free Small Business Marketing Tools

There’s only one thing better than finding a cool new marketing tool, and that’s finding a FREE cool new marketing tool. Here’s a list of four of my favorites that add real value, but don’t cost a thing!

1.  Portent’s Content Idea Generator

Ever get stuck trying to come up with ideas for your next article, blog post or free guide? If so, this is a great tool for you. With Portent’s Content Idea Generator, you simply enter a subject of your choice and the tool provides you with a series of unique angles on that content in the form of a headline.

For example, “Small Business Marketing” becomes “The 18 Best Small Business Marketing YouTube Videos.” While all the suggestions won’t be on the mark, it’s certain to help with your creative process!

How do I get it? Just visit https://www.portent.com/tools/title-maker

2. Hemingway App

Hemingway helps you simplify. It makes your sales copy more impactful and understandable for your online and offline prospects. It does this by analyzing your content and returning color-coded alerts signaling overly long or complex sentences, unnecessary adverbs, and passive voice.

Why is this important? Great marketers know that simple and clean messages cut through the noise. Simplicity gives you the absolute best chance to resonate with your prospects. This is just a great tool!

How do I get it? Just visit http://www.hemingwayapp.com/

3. Pablo by Buffer

Do your social media efforts slow to a halt when it comes to producing compelling images to accompany your content? Worry no more. Buffer makes creating social media images super-fast and super-easy!

With access to over 600,000 free images, basic photo effects, the ability to add text, and tools to easily size for a variety of social networks, it provides a practical, “light” alternative to more complex software tools like Photoshop.

How do I get it? Just visit https://pablo.buffer.com/

4. WordPress

WordPress is very powerful, yet easy-to-use website creation tool. Basically you just install a free instance of WordPress for the domain you’d like to use for your website. Once installed, you can select from literally thousands of highly configurable “themes” to get started designing your site or blog.

Your theme will determine the overall look, feel, and functionality of your site, but you’re still in control to modify the theme’s code if needed. Also, there are thousands of free plugins available to enhance the functionality of your theme. You search for plugins on www.wordpress.org similar to the way you would search and install an app for your phone from the Apple App Store or Google Play Store.

How do I get it? Just visit https://wordpress.org

Good luck leveraging these free tools to advance your marketing efforts! As always if you have questions, we’re only a call away… 407-680-3735, Option 1. Or contact us online here

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