by Jim Higgins | Aug 11, 2025 | Content Marketing, Digital Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing, Visual Marketing Content
How To Create Engaging Video Content On A Budget In today’s digital marketing landscape, video content is king. For outdoor living contractors, videos can showcase craftsmanship, demonstrate expertise, and build trust with potential customers. However, many small...
by Jim Higgins | Jan 13, 2025 | Marketing Strategy, Small Business Marketing
Small Business Marketing Trends To Watch In 2025 As we move into 2025, the landscape for outdoor living businesses is more competitive than ever. From deck builders to patio installation companies, outdoor living brands need to adapt to the latest marketing trends to...
by Jim Higgins | Dec 9, 2024 | Marketing Strategy, Small Business Marketing
Learnings From 2024 Marketing Trends for Outdoor Living CompaniesAs 2024 comes to a close, it’s a perfect time to reflect on what worked in marketing this year. Outdoor living companies have faced both challenges and opportunities in reaching and engaging with...
by Jim Higgins | Nov 11, 2024 | Marketing Strategy, Small Business Marketing
Measuring and Analyzing the Success of Your Marketing CampaignsMarketing campaigns are vital for the growth and success of any small business, including outdoor living companies. However, the effectiveness of these campaigns can only be understood through careful...
by Jim Higgins | Oct 14, 2024 | Marketing Strategy, Small Business Marketing
Leveraging Customer Reviews And Testimonials In Your Marketing: A Guide For Outdoor Living ContractorsIn the outdoor living contracting industry, competition can be fierce. Standing out requires not only excellent craftsmanship but also effective marketing strategies....