by Jim Higgins | Oct 25, 2017 | Small Business Marketing, Social Media Marketing
Are Facebook Ads Right for Your Business? 3 Reasons to Give Them a Try You’ve probably heard of this thing called Facebook. You know, the giant social media network? It sees over 1.3 billion active users each day? Remember that one? Social media has proven to be...
by Jim Higgins | Oct 4, 2017 | Search Engine Optimization, Small Business Marketing
5 SEO Mistakes You’re Probably Making and How You Can Fix Them So you decided to focus on SEO for your small business website. That’s great! And we bet it feels good when you start to see your business climbing the search rankings. But if you’re...
by Jim Higgins | Sep 27, 2017 | Search Engine Optimization, Small Business Marketing
Link Building 101: How to Climb the Search Rankings via Backlinks Ok, so you know all about using search engine optimization to help your small business rank high in local searches. You’ve done your keyword research, worked on creating quality content for your...
by Jim Higgins | Sep 20, 2017 | Marketing Strategy, Small Business Marketing
How to Personalize Your Marketing Efforts for Higher Engagement You might think big-name brands have all the advantages, but there is at least one area where small businesses have the opportunity to shine the brightest — personalization. Because of your small size,...
by Jim Higgins | Sep 7, 2017 | Marketing Strategy, Small Business Marketing
How to Set Up a Basic Influencer Marketing Campaign for Your Small BusinessInfluencer marketing is all the talk in the marketing industry right now. A lot of brands (both big and small) are jumping on board the influencer train — a recent study found that 59% of...
