by Jim Higgins | Apr 15, 2024 | Digital Marketing, Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing
10 Proven Strategies To Boost Your Local SEO Boosting local SEO is crucial for businesses targeting a specific geographic area. Not only is it a cost-effective way to market your products or services, but it makes your business more visible, increases foot...
by Jim Higgins | Jan 17, 2024 | Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing
Data Aggregators: What They Are, And Why You Need To Be Listed With Them Businesses are eager to learn what they can do to enhance their sales numbers in the new year, and many marketers are putting their trust in data aggregators to ensure historical marketing...
by Jim Higgins | Dec 18, 2023 | Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing
How To Improve Your Local SEO Through Building Citations Businesses thrive by gaining online recognition, which is why building citations is an important aspect of local SEO (Search Engine Optimization). Citations are mentions of your business name, address, and phone...
by Jim Higgins | Feb 20, 2023 | Search Engine Optimization, Small Business Marketing
Top SEO Tactics To Avoid As a marketer, it’s a good idea to be aware of the various SEO strategies. It doesn’t matter if you’ve been using search engine optimization for years or you’re new to the process, technology is constantly changing. As a responsible marketer,...
by Jim Higgins | Feb 21, 2022 | Search Engine Optimization, Small Business Marketing
Best Practices for Optimizing Your Blog Posts for Search Engine RankingsBlogging about your business, and related topics, is fun and prosperous!Blog writing is both an art and a science, which equates to a beautiful dance. When you write a blog, you’re expressing the...
by Jim Higgins | Jan 24, 2022 | Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing
Building Business Citations: What Are They And Why Are They Important? Prior to the internet, an encyclopedia sized book called the Yellow Pages was the main source of reference for people searching for local businesses. Today, companies use business citations as a...