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Measuring and Analyzing the Success of Your Marketing Campaigns

Measuring and Analyzing the Success of Your Marketing Campaigns

by Jim Higgins | Nov 11, 2024 | Marketing Strategy, Small Business Marketing

Measuring and Analyzing the Success of Your Marketing CampaignsMarketing campaigns are vital for the growth and success of any small business, including outdoor living companies. However, the effectiveness of these campaigns can only be understood through careful...
Leveraging Customer Reviews and Testimonials in Your Marketing: A Guide for Outdoor Living Contractors

Leveraging Customer Reviews and Testimonials in Your Marketing: A Guide for Outdoor Living Contractors

by Jim Higgins | Oct 14, 2024 | Marketing Strategy, Small Business Marketing

Leveraging Customer Reviews And Testimonials In Your Marketing: A Guide For Outdoor Living ContractorsIn the outdoor living contracting industry, competition can be fierce. Standing out requires not only excellent craftsmanship but also effective marketing strategies....
Understanding The Importance Of Branding For Small Businesses: A Guide For Outdoor Living Contractors

Understanding The Importance Of Branding For Small Businesses: A Guide For Outdoor Living Contractors

by Jim Higgins | Sep 16, 2024 | Branding, Marketing Strategy, Small Business Marketing

Understanding The Importance Of Branding For Small Businesses: A Guide For Outdoor Living ContractorsBranding is not just a marketing buzzword; it’s a fundamental aspect of any successful business. For outdoor living contractors, establishing a strong brand can be the...
Creating An Effective Content Marketing Strategy On A Budget

Creating An Effective Content Marketing Strategy On A Budget

by Jim Higgins | May 13, 2024 | Content Marketing, Marketing Strategy, Small Business Marketing

Creating An Effective Content Marketing Strategy On A Budget  Marketing can be expensive, and it’s easy for small business owners to overspend on advertising when they’re trying to increase their customer base and reach their goals. However, this doesn’t have to be...
10 Proven Strategies To Boost Your Local SEO

10 Proven Strategies To Boost Your Local SEO

by Jim Higgins | Apr 15, 2024 | Digital Marketing, Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing

10 Proven Strategies To Boost Your Local SEO     Boosting local SEO is crucial for businesses targeting a specific geographic area. Not only is it a cost-effective way to market your products or services, but it makes your business more visible, increases foot...
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About Me

blank I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

  • Using Data Analytics To Drive Small Business Success
  • Harnessing The Power Of Customer Reviews In 2025
  • How To Create Engaging Video Content On A Budget
  • Content Marketing Strategies For 2025: A Guide For Outdoor Living Contractors
  • Local SEO Tips To Get Your Small Business Noticed

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