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7 Signs You May Be Ready for a New Company Web Design

7 Signs You May Be Ready for a New Company Web Design

by Jim Higgins | May 16, 2022 | Small Business Marketing, Website Design

7 Signs You May Be Ready for a New Company Web Design Every business owner is proud of their website and love how its unique design helps retain customers and attract new ones. However, there are instances when customers love a company and its products, but don’t feel...
Best Practices For Optimizing Your Blog Posts For Search Engine Rankings

Best Practices For Optimizing Your Blog Posts For Search Engine Rankings

by Jim Higgins | Feb 21, 2022 | Search Engine Optimization, Small Business Marketing

Best Practices for Optimizing Your Blog Posts for Search Engine RankingsBlogging about your business, and related topics, is fun and prosperous!Blog writing is both an art and a science, which equates to a beautiful dance. When you write a blog, you’re expressing the...
Building Business Citations: What Are They And Why Are They Important?

Building Business Citations: What Are They And Why Are They Important?

by Jim Higgins | Jan 24, 2022 | Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing

Building Business Citations: What Are They And Why Are They Important? Prior to the internet, an encyclopedia sized book called the Yellow Pages was the main source of reference for people searching for local businesses. Today, companies use business citations as a...
The Dos and DON’Ts of Social Media Marketing

The Dos and DON’Ts of Social Media Marketing

by Jim Higgins | Nov 16, 2021 | Small Business Marketing, Social Media Marketing

The Dos and DON’Ts of Social Media MarketingPosting on social media can feel like walking a tightrope. Many marketers don’t post as often as they should because they’re afraid their words will be misconstrued, or they fret about unintentionally offending...
How to Boost Business with Organic Marketing

How to Boost Business with Organic Marketing

by Jim Higgins | Oct 19, 2021 | Marketing Strategy, Small Business Marketing

How to Boost Business with Organic MarketingOrganic marketing is all about executing a good plan, then watching traffic increase naturally over time. While you won’t see immediate results like you do with paid advertising, the customers you attract will be devoted to...
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About Me

I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

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