by Jim Higgins | Oct 12, 2016 | Marketing Strategy, Small Business Marketing, Social Media Marketing
Are You Committing One of These 5 Common Small Business Marketing Blunders? Marketing can prove to be one of the biggest challenges a small business will face. Unique differentiators, messaging, design, email, social, PPC, budgeting, measuring results – it can all be...
by Jim Higgins | Sep 16, 2016 | Small Business Marketing, Social Media Marketing
How to Leverage Facebook Live as a Powerful Marketing Tool Have you ever thought about incorporating live video into your business marketing strategy? Maybe just the thought of it creates a feeling of anxiety in the pit of your stomach. You might be thinking… “I’m...
by Jim Higgins | Jul 12, 2016 | Small Business Marketing, Social Media Marketing
Success on social media. It’s about working smarter, not harder So you’re excited (or at least intrigued) about what success on social media might mean for your business. Right? If so, that’s a great thing. But too often clients start the conversation with us like...
by Jim Higgins | Jan 8, 2016 | Small Business Marketing, Social Media Marketing
Three Best 2016 Social Media Marketing Infographics As you have worked with various social media channels this past year, have you noticed changes? Have you been posting images of one size and now see others posting larger, more impactful images? When using social...
by Jim Higgins | Oct 7, 2015 | Small Business Marketing, Social Media Marketing
Marketing on Facebook With over 1.5 BILLION monthly active users, Facebook is the most popular social media outlet on the planet. It seems that everyone from tweens to grandparents have Facebook accounts. That’s a lot of eyeballs… and for the marketer, a lot of...
by Jim Higgins | Aug 18, 2015 | Small Business Marketing, Social Media Marketing
New to Blogging? So you’ve just started (or hope to start) a blog. Congrats! It’s a great step toward carving out your niche on the web, and ultimately generating more traffic to your website. However, you’ll soon learn there are a couple big challenges ahead of...
