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Remarketing…What Is It And How Can It Deliver Results For Your Business?

Remarketing…What Is It And How Can It Deliver Results For Your Business?

by Jim Higgins | Sep 25, 2023 | Digital Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

Remarketing… What Is It And How Can It Deliver Results For Your Business? If you’re searching for an ideal way to reel in customers, look no further! Remarketing is a digital marketing strategy that involves targeting individuals that have previously interacted a...
Tips For Getting The Most Out Of Your Google Business Profile

Tips For Getting The Most Out Of Your Google Business Profile

by Jim Higgins | Jul 17, 2023 | Digital Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing

Tips For Getting The Most Out Of Your Google Business Profile Millions of people depend on Google every day to find and learn about businesses in their local area. Your Google Business Profile is more than just a snapshot of who you are and what your business...
Top SEO Tactics To Avoid

Top SEO Tactics To Avoid

by Jim Higgins | Feb 20, 2023 | Search Engine Optimization, Small Business Marketing

Top SEO Tactics To Avoid As a marketer, it’s a good idea to be aware of the various SEO strategies. It doesn’t matter if you’ve been using search engine optimization for years or you’re new to the process, technology is constantly changing. As a responsible marketer,...
Marketing With Influencers

Marketing With Influencers

by Jim Higgins | Jan 16, 2023 | Marketing Strategy, Small Business Marketing

Marketing With Influencers Ever since the advent of advertising, businesses have prospered by using various marketing techniques. As we enter 2023, influencer marketing is trending across all industries as the fastest growing digital content-driven advertising...
Which Is Better To Market My Business, Google Ads Or Facebook Ads?

Which Is Better To Market My Business, Google Ads Or Facebook Ads?

by Jim Higgins | Dec 19, 2022 | Digital Marketing, Marketing Strategy, Small Business Marketing

Which Is Better To Market My Business, Google Ads Or Facebook Ads? When small businesses want to gain exposure and generate revenue in cyberspace, they feature ads on Facebook and Google. However, Facebook Ads and Google Ads are not identical, so it’s important to...
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About Me

blank I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

  • Remarketing…What Is It And How Can It Deliver Results For Your Business?
  • Facebook Lookalike Audiences: What Are They And How Do I Use Them?
  • Tips For Getting The Most Out Of Your Google Business Profile
  • Follow These 6 Tips To Get Your Website Design Right!
  • Email Marketing Corner – How To Improve Your Subject Lines For Better Engagement

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