Data Aggregators: What They Are, And Why You Need To Be Listed With Them Businesses are eager to learn what they can do to enhance their sales numbers in the new year, and many marketers are putting their trust in data aggregators to ensure historical marketing...
Customer Testimonials: How To Collect Them, And Why They Are Critical To Your Business When people consider buying an item from a store, many shoppers base their final decision on customer testimonials. Oftentimes, reading what other customers have said about their...
Remarketing… What Is It And How Can It Deliver Results For Your Business? If you’re searching for an ideal way to reel in customers, look no further! Remarketing is a digital marketing strategy that involves targeting individuals that have previously interacted a...
Tips For Getting The Most Out Of Your Google Business Profile Millions of people depend on Google every day to find and learn about businesses in their local area. Your Google Business Profile is more than just a snapshot of who you are and what your business...
Top SEO Tactics To Avoid As a marketer, it’s a good idea to be aware of the various SEO strategies. It doesn’t matter if you’ve been using search engine optimization for years or you’re new to the process, technology is constantly changing. As a responsible marketer,...
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.
I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.