by Jim Higgins | Aug 11, 2025 | Content Marketing, Digital Marketing, Marketing Ideas, Marketing Strategy, Small Business Marketing, Visual Marketing Content
How To Create Engaging Video Content On A Budget In today’s digital marketing landscape, video content is king. For outdoor living contractors, videos can showcase craftsmanship, demonstrate expertise, and build trust with potential customers. However, many small...
by Jim Higgins | Jul 14, 2025 | Content Marketing, Marketing Strategy, Small Business Marketing
Content Marketing Strategies For 2025: A Guide For Outdoor Living Contractors As we enter 2025, content marketing remains one of the most effective ways for outdoor living contractors to attract and engage potential customers. With evolving consumer behaviors and...
by Jim Higgins | May 13, 2024 | Content Marketing, Marketing Strategy, Small Business Marketing
Creating An Effective Content Marketing Strategy On A Budget Marketing can be expensive, and it’s easy for small business owners to overspend on advertising when they’re trying to increase their customer base and reach their goals. However, this doesn’t have to be...
by Jim Higgins | Sep 19, 2022 | Content Marketing, Marketing Strategy, Small Business Marketing
How to Create Content That Your Audience Will Want to Share When you’re creating content that inspires your audience to share it with their contacts, you’re tapping into an essential source of organic marketing. The fact is people are influenced to purchase from...
by Jim Higgins | Jun 20, 2022 | Content Marketing, Marketing Strategy, Small Business Marketing
Ways to Generate More Leads Using Content Marketing Content marketing is currently the best way to generate quality leads that are qualified. However, this will only happen if you’re using techniques that are engaging and informative. Content marketing is your...
by Jim Higgins | Oct 14, 2020 | Content Marketing, Small Business Marketing
5 Ways to Write Persuasive Sales Copy When it comes to marketing, it all starts with sales copy. In large part, it’s your sales copy that determines how successful you’ll be in getting your prospect to take action – responding to an emails, staying on your...