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5 Tips for Boosting Website Conversion

5 Tips for Boosting Website Conversion

by Jim Higgins | Mar 18, 2020 | Conversion, Small Business Marketing

5 Tips for Boosting Website ConversionIt is exciting to anticipate all the new business your website is going to bring you in the months ahead, but if you do not have a means of capturing the attention of potential customers, your conversion rate will suffer, and your...
Do I Need a Blog on My Website?

Do I Need a Blog on My Website?

by Jim Higgins | Feb 19, 2020 | Content Marketing, Marketing Messaging, Marketing Strategy, Small Business Marketing

Do I Need a Blog on My Website? More often than not, business owners think blogging will absorb valuable time they could be spending on actual business dealings. Nothing could be further from the truth. If you have a website, you need a blog. What purpose do blogs...
Achieve Greater Success with These Web Design Best Practices

Achieve Greater Success with These Web Design Best Practices

by Jim Higgins | Jan 22, 2020 | Marketing Strategy, Small Business Marketing, Website Design

Achieve Greater Success with These Web Design Best Practices As we begin a new decade, small business owners are smart to stay on the cutting edge by making sure their websites are formatted correctly and engaging to all who visit. After all, people are more tech...
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About Me

I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

  • The Importance Of Mobile Optimization For Small Businesses
  • How To Build And Maintain Customer Loyalty In 2026
  • Innovative Ways To Market Your Small Business In A Digital World
  • Creating A Winning Social Media Calendar For Your Small Business
  • Using Data Analytics To Drive Small Business Success

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