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6 Tips to Optimize Your Blog Posts for SEO

6 Tips to Optimize Your Blog Posts for SEO

by Jim Higgins | May 24, 2021 | Search Engine Optimization, Small Business Marketing

6 Tips to Optimize Your Blog Posts for SEO You may have one of the most informative and beautifully written blogs on the internet, but if your blog posts aren’t near the top of search results, the size of your audience will remain limited. There are many techniques...
Best Way for Local Businesses to Get Found on Google

Best Way for Local Businesses to Get Found on Google

by Jim Higgins | Apr 12, 2021 | Search Engine Optimization, Small Business Marketing

Best Way for Local Businesses to Get Found on Google Being a small business owner in today’s technology-driven world should be an easy endeavor, however, businesses have never been at greater risk of going belly up. Frankly speaking, small businesses that cannot be...
Reasons Why Your Business Still Needs a Solid Website

Reasons Why Your Business Still Needs a Solid Website

by Jim Higgins | Mar 8, 2021 | Small Business Marketing, Website Design

Reasons Why Your Business Still Needs a Solid Website In an ever-changing world, businesses of all sizes need informative and attractive websites to anchor their business and demonstrate to customers that their company has strength and stability. Even if you think you...
Landing Page Must-Haves to Convert More Visitors

Landing Page Must-Haves to Convert More Visitors

by Jim Higgins | Feb 10, 2021 | Conversion, Marketing Strategy, Search Engine Optimization, Small Business Marketing, Website Design

Landing Page Must-Haves to Convert More Visitors Landing pages are essential business tools. However, if they are not designed with specific features, they will fail at converting visitors into customers. To ensure success at keeping potential customers from going...
Top 5 Things You Can Do to Market Your Business in 2021

Top 5 Things You Can Do to Market Your Business in 2021

by Jim Higgins | Jan 13, 2021 | Free Marketing Tools, Marketing Strategy, Small Business Marketing

Top 5 Things You Can Do to Market Your Business in 2021 Now that we have bid farewell to 2020, it is important to remain optimistic about the months ahead. Savvy business owners are looking forward to increasing their customer base by redesigning their internet-based...
Valuable Tips for Running a Successful Review Campaign

Valuable Tips for Running a Successful Review Campaign

by Jim Higgins | Dec 16, 2020 | Small Business Marketing

Valuable Tips for Running a Successful Review Campaign After a successful holiday sales season, business owners are eager to read a flood of rave reviews from satisfied customers. However, even happy buyers sometimes need reminded that their product review is...
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About Me

I'm Jim Higgins, an experienced entrepreneur and founder of Higgins Marketing Group. This blog is focused on what I do best… and what I have passion for – SMALL BUSINESS MARKETING.

Recent Posts

  • Innovative Ways To Market Your Small Business In A Digital World
  • Creating A Winning Social Media Calendar For Your Small Business
  • Using Data Analytics To Drive Small Business Success
  • Harnessing The Power Of Customer Reviews In 2025
  • How To Create Engaging Video Content On A Budget

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