by Jim Higgins | May 16, 2022 | Small Business Marketing, Website Design
7 Signs You May Be Ready for a New Company Web Design Every business owner is proud of their website and love how its unique design helps retain customers and attract new ones. However, there are instances when customers love a company and its products, but don’t feel...
by Jim Higgins | Apr 18, 2022 | Small Business Marketing, Social Media Marketing
How To Pick The Right Social Media Platforms For Your Business Using social media to showcase your business is the best way to grow your customer base. Love it or hate it, Facebook gets the most traffic of all social media platforms, so it’s a given that this will be...
by Jim Higgins | Mar 21, 2022 | Conversion, Small Business Marketing, Website Design
Web Design: Tips for Converting Your Visitors into Leads Congratulations on having a clean and concise website that’s easy to navigate! Nevertheless, this is just the beginning. To be truly successful at capturing leads with your website, you need to focus on the...
by Jim Higgins | Feb 21, 2022 | Search Engine Optimization, Small Business Marketing
Best Practices for Optimizing Your Blog Posts for Search Engine RankingsBlogging about your business, and related topics, is fun and prosperous!Blog writing is both an art and a science, which equates to a beautiful dance. When you write a blog, you’re expressing the...
by Jim Higgins | Jan 24, 2022 | Marketing Ideas, Marketing Strategy, Search Engine Optimization, Small Business Marketing
Building Business Citations: What Are They And Why Are They Important? Prior to the internet, an encyclopedia sized book called the Yellow Pages was the main source of reference for people searching for local businesses. Today, companies use business citations as a...
by Jim Higgins | Nov 16, 2021 | Small Business Marketing, Social Media Marketing
The Dos and DON’Ts of Social Media MarketingPosting on social media can feel like walking a tightrope. Many marketers don’t post as often as they should because they’re afraid their words will be misconstrued, or they fret about unintentionally offending...
